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The Resource The small BIG : small changes that spark big influence, by Noah Goldstein, Steve Martin, Robert Cialdini

The small BIG : small changes that spark big influence, by Noah Goldstein, Steve Martin, Robert Cialdini

Label
The small BIG : small changes that spark big influence
Title
The small BIG
Title remainder
small changes that spark big influence
Statement of responsibility
by Noah Goldstein, Steve Martin, Robert Cialdini
Creator
Contributor
Subject
Language
eng
Summary
At some point today you will have to influence or persuade someone - perhaps ask a colleague a favour, negotiate with a contractor or get your spouse to put out the recycling. In 'The Small BIG', three heavyweights from the world of persuasion science and practice - Steve Martin, Noah Goldstein and Robert Cialdini - describe how, in today's information-overloaded world, it is now the smallest changes that lead to the biggest differences in results. Offering deceptively simple suggestions and explaining the extensive scientific research behind them, this book presents over 50 small changes - from the little adjustments that make meetings more effective to the costless alteration to correspondence that saved a government millions
Cataloging source
StDuBDS
http://library.link/vocab/creatorName
Goldstein, Noah J
Dewey number
  • 658.4'06
  • 658.406
Index
no index present
Literary form
non fiction
http://library.link/vocab/relatedWorkOrContributorName
  • Martin, Steve J
  • Cialdini, Robert B
http://library.link/vocab/subjectName
  • Organizational change
  • Change (Psychology)
  • Influence (Psychology)
  • Persuasion (Psychology)
  • Business and Management
Label
The small BIG : small changes that spark big influence, by Noah Goldstein, Steve Martin, Robert Cialdini
Instantiates
Publication
Carrier category
volume
Carrier MARC source
rdacarrier
Content category
text
Content type MARC source
rdacontent
Control code
9781781252741
Dimensions
22 cm
Extent
240 pages
Isbn
9781781252741
Isbn Type
(pbk.)
Media category
unmediated
Media MARC source
rdamedia
Label
The small BIG : small changes that spark big influence, by Noah Goldstein, Steve Martin, Robert Cialdini
Publication
Carrier category
volume
Carrier MARC source
rdacarrier
Content category
text
Content type MARC source
rdacontent
Control code
9781781252741
Dimensions
22 cm
Extent
240 pages
Isbn
9781781252741
Isbn Type
(pbk.)
Media category
unmediated
Media MARC source
rdamedia

Library Locations

    • Brompton LibraryBorrow it
      210 Old Brompton Road, London, SW5 0BS, GB
      51.4900379 -0.1883197
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